Volume 2, Issue 2, December 2023
Articles

EXPLORING GENERATION Y'S INTENTIONS AND ATTITUDES TOWARDS RETIREMENT PLANNING

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  • Rosely Mary,
  • Dr. Pushpa A
Rosely Mary
Kristu Jayanti College (Autonomous), Bangalore
Dr. Pushpa A
1Kristu Jayanti College (Autonomous), Bangalore
DOI: https://doi.org/10.59176/kjms.v2i2.2358

Published 2024-06-17

Keywords

  • Gen Y, Attitude, intention, retirement planning.

How to Cite

Mary, R. ., & A, D. P. (2024). EXPLORING GENERATION Y’S INTENTIONS AND ATTITUDES TOWARDS RETIREMENT PLANNING. Kristu Jayanti Journal of Management Sciences (KJMS), 2(2), 40–50. https://doi.org/10.59176/kjms.v2i2.2358
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Abstract

This study investigates the intention of Generation Y (Gen Y) individuals towards retirement planning, focusing on factors such as financial literacy, demographic variables, and attitudes. The research questions explore the levels of financial literacy among Gen Y, factors influencing retirement planning behavior, demographic impacts on retirement planning, and the role of financial literacy and attitudes. Data was collected through a structured questionnaire distributed to a sample of 130 Gen Y individuals in various regions of India. Analysis includes ANOVA to examine the relationship between demographic variables and retirement planning behavior. Results indicate significant impacts of age on retirement planning behavior, while other demographic factors show no significant effects. The study concludes with recommendations for policymakers, financial institutions, and educators to enhance financial literacy and retirement planning initiatives tailored to the needs of Gen Y individuals, thus fostering long-term financial security.

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